MetroWire Media

Top five 2025 residence hall design trends: Sustainability, Flexibility, Community, Technology and Wellbeing

Student housing design has evolved significantly over the years to meet the changing needs and preferences of each generation of students. As Generation Z (born between 1997 and 2012) comes to the forefront, the design trends for 2025 will prioritize flexible spaces, health and wellness, sustainability, community, and digital technology, according to experts in higher education design at KWK Architects, Principals Paul Wuennenberg, AIA, LEED AP and Javier Esteban, AIA, LEED AP.

Gen Z is known for being the most digitally connected generation, having grown up immersed in technology. They are also highly diverse and well-informed, with the ability to access information quickly and efficiently to guide their decisions. Despite their digital engagement, this generation still values face-to-face communication and social interactions, which influences the types of spaces and amenities that should be incorporated into residence halls.

Top Five Residence Hall Design Trends for 2025

1. Sustainability and Eco-Friendly Design

  • Energy-Efficient Buildings: Sustainable materials, solar energy systems, and energy-efficient appliances will be central to the design. These efforts aim to minimize the environmental footprint of student housing while keeping operational costs low.

  • Green Spaces and Urban Gardens: Features like rooftop gardens, communal courtyards, and vegetable gardens are gaining popularity. These outdoor spaces encourage community engagement and offer students tranquil environments for studying and relaxation.

  • Water Conservation: The integration of low-flow fixtures, rainwater harvesting systems, and smart water management technologies will help reduce water usage.

2. Flexible and Multi-Use Spaces

  • Modular Room Designs: Flexible room layouts will allow for adaptability throughout the semester. Rooms will be designed to serve multiple purposes, such as studying, socializing, or hosting events, based on the students' evolving needs.

  • Shared Workspaces: Collaborative spaces will be prioritized, with co-working areas, study lounges, and meeting rooms designed to facilitate group study and teamwork. These spaces will be equipped with advanced technology to support diverse learning styles.

  • Multi-Use Social Spaces: Common areas and social lounges will be designed to serve a variety of functions, including hosting events, group study sessions, movie nights, and informal meetups, fostering a balanced blend of academic and social engagement.

Above: Students gather in a mixed-use space at the University of Minnesota’s Pioneer Hall. Image courtesy of KWK Architects

3. Smart Technology Integration

  • Smart Home Features: The use of voice-activated lighting, temperature controls, and smart locks will enhance both comfort and security. With technology integrated into everyday life, students will have the ability to personalize their living environments with ease.

  • High-Speed Internet & Connectivity: As hybrid learning and remote work become more prevalent, high-speed internet will be essential. Residence halls will focus on providing robust Wi-Fi coverage throughout the building and in communal areas.

  • Security Innovations: The use of smart security systems, such as biometric access, smart cameras, and app-controlled features, will ensure enhanced safety for students.

4. Health and Wellbeing Focus

  • Wellness-Focused Amenities: In response to growing awareness around mental health, student housing will incorporate wellness amenities like meditation rooms, fitness centers, and on-site counseling services. The inclusion of nature, natural light, and improved air quality will support students' mental and physical well-being.

  • Noise Reduction and Privacy: Acoustic design will play a crucial role in creating quiet spaces for rest and study, with noise-cancelling materials and private study areas becoming more prevalent.

  • Healthy Building Materials: The use of non-toxic paints, flooring, and ventilation systems will ensure healthier indoor air quality, contributing to a more supportive living environment for students.

  • Bedroom/Restroom Configurations: There will be a greater emphasis on private bedroom units and bathrooms to accommodate student preferences for privacy. The trend toward gender-neutral bathrooms will continue, with private bathroom clusters that can be used by anyone, ensuring full privacy.

Above: A lounge area with snacks and refreshments inside North Hall at Indiana University–Purdue University Indianapolis. Image courtesy of KWK Architects

5. Community and Social Interaction

  • Community-Centric Design: The focus will be on creating spaces that foster social interaction and a sense of belonging, such as larger community kitchens, collaborative lounges, and communal dining areas, which will encourage diverse student engagement.

  • Student-Led Events and Activities: The design will facilitate events like social mixers, networking opportunities, fitness classes, and academic workshops, with dedicated spaces for student-led clubs and organizations.

  • Cultural Integration: Multi-purpose areas will cater to cultural diversity, allowing international students to connect, share meals, and celebrate their heritage.

As the next generation of students—Generation Alpha—begins to enter college, institutions will need to prepare their housing facilities for a generation that will likely require advanced technologies such as AI integration, multi-screen capabilities, and faster internet speeds. As current technologies will soon become outdated, it will be vital for student housing to adapt to these evolving needs.

With AI set to revolutionize both the workplace and the academic world, the length of time students spend in college may increase. Colleges and universities will need to adjust to these shifts and consider the competition posed by off-campus housing options.


Header image: A student residence hall common area at Indiana University–Purdue University Indianapolis. Image courtesy of KWK Architects

St. Louis County Library unveils flagship Clark Family Branch in "Your Library Renewed" initiative

The largest branch in the St. Louis County Library system, the Clark Family Branch Library, has opened its doors in Ladue, Mo., marking a significant milestone in the district's "Your Library Renewed" initiative. The two-story, 78,000 SF facility, designed by Lamar Johnson Collaborative (LJC), replaces a previous building that served the community for over 60 years.

Located on an 8-acre site at 1640 S. Lindbergh Blvd., the branch is a modern hub for learning, collaboration, and community engagement. Its design blends stone, glass, wood, and steel, creating a warm, inviting atmosphere. Natural light, high ceilings, and open, flexible spaces emphasize its connection to both its natural surroundings and the community's needs.

The Clark Family Branch Library serves as the district's flagship facility, offering a wide range of amenities. Highlights include age-specific areas for children and teens, a multipurpose event space, and a history and genealogy center. The Stephany and Richard Kniep Children's Space features interactive exhibits like a magnetic gear wall and touch-screen games, while the Unity Foundation Teen Space includes a creative lab with a 3D printer, recording studios, and collaborative workstations.

Above: Some colorful reading nooks inside the new Clark Branch Family Library . Image credit: Kim Rodgers

For larger gatherings, the branch's 800-seat Post Event Space & Plaza provides flexibility for author events, community meetings, and other programming. The Emerson History & Genealogy Center, one of the largest in the nation, supports family research and digital preservation projects, while the small business center offers educational resources for entrepreneurs.

Outdoor spaces complement the interior design, with a walking path, a reading garden, and a second-level balcony offering opportunities for programming and relaxation. Thoughtful site planning prioritizes accessibility for pedestrians, cyclists, and motorists.

Above: Inside the grand hallway of the Clark Family Branch Library, which offers many spaces, including age-specific areas for children and teens, a multipurpose event space, a creative lab, and a history and genealogy center. Image credit: Kim Rodgers

The project was supported by a $6 million donation from the Bob Clark Family, founder and executive chairman of Clayco, a design-build firm. LJC, a subsidiary of Clayco, integrated architecture, interior, and landscape design to create a cohesive, sustainable, and community-focused facility.

The new branch consolidates library functions, with administrative operations moving to a separate building in Frontenac, which LJC also designed. This operational shift optimizes the library system's resources and enhances service delivery.

The completion of the Clark Family Branch Library, part of a decade-long effort to modernize all branches, exemplifies the evolution of libraries into vibrant civic hubs. By balancing cost-efficiency with aspirational design, the project delivers a community asset that embodies the library's mission to inspire and support lifelong learning.


Header image: The Clark Family Branch Library recently opened as the largest branch in the St. Louis County Library system at 78,000 SF. Image credit: Kim Rodgers

One Foundry Way brings modern living and historic charm to Midtown

Tenants are now settling into One Foundry Way, a transformative addition to Midtown St. Louis and the first high-rise market-rate apartments in the area in nearly 50 years. The mixed-use development, located at 3835 Foundry Way along Vandeventer Ave., represents Phase 2 of the City Foundry STL redevelopment project.

Lawrence Group led the $96 million initiative, serving as the lead architect and interior designer.

One Foundry Way builds upon the success of City Foundry STL Phase 1, a bustling hub for dining, retail, and entertainment that opened in 2021. The redevelopment revitalized a 15-acre historic foundry, used initially by Century Electric Company for motor and generator manufacturing, into a modern urban destination.

Above: A street-level view of One Foundry Way, a mixed-use redevelopment in Midtown St. Louis. Image credit: Sam Fentress Photography

One Foundry Way's eight-story residential tower rises above a six-level parking structure with 481 spaces. The ground floor features retail spaces designed to blend seamlessly with the dynamic commercial environment of City Foundry STL.

The residential portion includes 270 luxury apartments in studio, two-, and three-bedroom layouts. Interiors emphasize a blend of modern and industrial design, incorporating floor-to-ceiling windows, exposed concrete elements and warm natural materials.

Above: Inside one of the luxury apartments at One Foundry Way. Image credit: Sam Fentress Photography

Residents enjoy premium amenities such as a rooftop pool, zen garden, fitness center, lounges, bike storage, fire pits and a dedicated dog run. The design prioritizes communal and outdoor gathering spaces, fostering social connections and shared experiences. The features complement the vibrant atmosphere of City Foundry STL and contribute to its reputation as a central hub for city life.

ARCO Construction was the project's general contractor, completing the development within a year. New + Found spearheaded the effort, continuing its vision of reinvigorating Midtown St. Louis.


Header image: The open-air pool deck of One Foundry Way sits atop the enclosed parking garage adjacent to the 8-story luxury apartments in Midtown St. Louis. Image credit: Sam Fentress Photography

Downtown Chesterfield takes a step toward progress with redevelopment plans in motion

The Downtown Chesterfield redevelopment project is advancing with the approval of its site development concept plan, even as the design of its centerpiece grand staircase undergoes further refinement. Chesterfield's City Council's decision on Dec. 2 allows the ambitious multi-phase development to move forward while addressing conditions for future municipal zoning approvals.

The mixed-use project, spearheaded by TSG Downtown Chesterfield Redevelopment LLC, aims to transform the south side of I-64, east of Chesterfield Pkwy., into a vibrant urban district. Plans include a high-rise office tower, a hotel, retail spaces, residential buildings, and a 3.3-acre central park. Once complete, the district will host a bustling community with hundreds of shops and restaurants, corporate headquarters, office spaces, and thousands of residents.

Key features of the site include a five-level above-ground parking garage relocated northwest of the central park. With entrances on Green Blvd. and Downtown Chesterfield Blvd., the garage is strategically positioned to serve park visitors and amphitheater patrons. A proposed grand staircase will enhance accessibility, providing a direct pedestrian link between the parking garage and the central park. Designed for both functionality and aesthetics, the staircase will feature a 20-foot width and integrated lighting for safety and visibility.

Street infrastructure plans emphasize walkability and connectivity. Sidewalks along primary streets will be wide enough to accommodate patio seating or open-space features, allowing developers flexibility. Landscaped islands, tree-lined streets with decorative grates, and thoughtfully placed furnishings such as benches, planters, and bike racks will enhance the pedestrian experience. Cohesive street lighting and decorative fountains will further unify the district's visual identity.

Two planned roundabouts—one at Clarkson Rd. on the eastern edge of the site and another along Chesterfield Pkwy. on the west—will improve traffic flow within the development. Four major intersections within the district will be elevated and adorned with decorative pavers arranged in herringbone or basketweave patterns, creating visual interest and a sense of place. Nearby sidewalks will feature complementary accent treatments, and pedestrian paths are also being considered to improve accessibility.

The City Council's approval came with the condition that a redesign of the grand staircase must be submitted and approved before the first municipal zoning approval (MZA) is granted. An MZA is a prerequisite for obtaining building permits from St. Louis County. This condition was initially recommended during the Planning and Public Works Committee of the Whole meeting on Nov. 21.

Downtown Chesterfield's phased development aims to create a dynamic environment where urban living, commerce, and recreation converge.

As plans progress, the project's careful attention to design and functionality is poised to redefine Chesterfield's landscape, offering a vibrant destination for residents, businesses, and visitors alike.


Header image: Crews continue with the demolition of the Chesterfield Mall, making way for the mixed-use Downtown Chesterfield Development. Image courtesy of The Staenberg Group

St. Louis eyes $232 million revitalization plan with a private sector boost

Following the St. Louis Rams’ relocation to Los Angeles, a $790 million settlement was reached, with $250 million allocated to the City of St. Louis. Recent discussions have focused on utilizing these funds, with $232 million proposed for revitalizing downtown St. Louis and supporting needy neighborhoods. A key element of this plan is a pledge from the private sector to significantly enhance the city’s investment.

Greater St. Louis Inc., a prominent regional business organization, has announced plans to contribute at least $200 million in private funds to complement the city’s proposed investments. This public-private partnership aims to strengthen infrastructure, housing, and economic activity downtown and in neighborhoods on the north and southeast sides. These areas are critical to driving long-term economic growth and addressing pressing community needs.

The proposed allocation of funds would designate $102.5 million for downtown improvements and $130 million for projects in underserved neighborhoods. Greater St. Louis advocates for focusing on downtown as a vital economic hub, citing its role in generating substantial tax revenue that benefits the entire city. By directing resources toward downtown and beyond, the organization aims to spur development and attract additional federal and private funding.

City officials have also emphasized the importance of aligning investments with community priorities. Earlier this year, residents participated in a public voting process to outline their top funding needs, which included water main replacements, traffic calming measures, city worker pay raises, and childcare subsidies. Downtown infrastructure improvements were also considered a priority, though they ranked slightly lower.

Discussions have continued between the city’s leadership and business groups to ensure that plans reflect both immediate economic opportunities and long-term benefits for residents. While different strategies have been proposed, the overarching goal is to maximize the impact of the settlement funds on the city as a whole. Like those proposed by Greater St. Louis Inc., collaborative efforts aim to replicate successful models in cities such as Pittsburgh and Denver, where public-private partnerships have amplified local investments.


Header image: Construction is underway to connect two major Downtown anchors with 7th Street between Ballpark Village and America’s Center on Washington Ave. Image courtesy of Greater St. Louis Inc.

St. Louis riverfront set for major redevelopment with $1.2 billion Gateway South project

Cushman & Wakefield has been tapped by St. Louis-based Good Developments Group to market the industrial segment of Gateway South, a sweeping $1.2 billion redevelopment initiative aimed at revitalizing 100 acres along St. Louis' riverfront. The master-planned district, envisioned as a hub for innovation in construction and design, seeks to attract industry leaders through ownership, leasing, and build-to-suit options. The project is slated for a 2025 launch.

Executive Director Tripp Hardin, SIOR, and Director Keith Ziercher, CCIM, from Cushman & Wakefield, will lead outreach efforts for Gateway South, emphasizing the site’s logistics advantages and its unique positioning in the heart of St. Louis. Strategically located just south of the Gateway Arch National Park, this historic site was once a bustling industrial and trade zone, thanks to its proximity to the Mississippi River and central geography. Today, it remains ideal for diverse industrial applications, offering multimodal logistics access via river, road, and rail, plus attractive economic incentives.

The development’s vision is to create a dynamic, integrated district where the city’s existing strength in construction and advanced manufacturing can flourish. St. Louis already boasts a high per-capita concentration of talent in these sectors and the area’s affordability and quality of life position it to attract new talent while retaining its workforce. By clustering industrial, commercial, and residential spaces, Gateway South aims to foster an innovative ecosystem where collaboration across sectors can drive efficiencies and sustainability solutions critical to meeting both housing and environmental needs.

The partnership between Good Developments Group and Cushman & Wakefield combines local insight with a global platform, aiming to draw prominent manufacturers and suppliers in the building industry. This effort not only positions Gateway South as a transformative asset for the downtown riverfront but also as a catalyst for economic growth throughout the St. Louis region.


Header image: A rendering of Good Developments Group’s $1.2 billion project to redevelop approximately 100 acres on the St. Louis riverfront. Image courtesy of Cushman & Wakefield

Downtown West $232M mixed-use development gains key approvals

Downtown West $232M mixed-use development gains key approvals

Header image: A rendering of a new apartment building at 21st St. and Washington Ave. in Downtown West near CityPark. Image courtesy of AHM Group

Kaemmerlen Electric marks 100 years of innovation and growth

Kaemmerlen Electric Co. was founded in 1924. It was born from the growing need for appliance repairs in St. Louis during the early 1900s as electrical infrastructure developed. Initially focused on small appliance repairs, the company serviced 50,000 plug-in clocks, toasters, and radios annually, becoming the most recognized small appliance repair shop in St. Louis. Alongside these services, Kaemmerlen established itself as a major electrical contractor that handled lighting and fan repairs in downtown offices.

The company was founded by Thibault Casper (TC) Kaemmerlen and his foreman, Gil Kramer, who each contributed $150 to start the business at 22 North 2nd St. Kaemmerlen, originally from Guadalajara, Mexico, moved to Missouri to escape political turmoil in his home country. After studying at Ranken Technical College, he worked at Frank Adams Electric Company, where he met Kramer.

Kaemmerlen’s shift from a small repair shop to a more prominent electrical contractor began in 1927 when the company secured its first major contract to wire Gilster Milling in Steeleville, Mo. Despite the challenges of the Great Depression, the company continued to grow, performing warranty work for department stores while expanding into electrical contracting. In 1937, Kaemmerlen bought out Kramer and moved to a larger location on Lafayette Ave.

Post-World War II, Kaemmerlen relocated to its current address at 2728 Locust and benefited from the post-war economic boom. It became a signatory contractor with IBEW Local 1 and co-founded the National Appliance Repair Association. In the 1950s, the company was repairing 25,000 appliances annually, which doubled over the next decade. However, by the 1970s, the company shifted away from appliance repair as consumers began replacing appliances instead of repairing them.

Above: The current Kaemmerlen Electric leadership team from left to right; Bob Kaemmerlen Jr.,Tracey Trembath, principal, and BrianTrembath, chief financial officer. Photo courtesy of Kaemmerlen Electric

Today, Kaemmerlen Electric has diversified its services, focusing on commercial, retail, and institutional projects. Its work spans educational institutions, healthcare facilities, retailers, and businesses like Nike, Mastercard, and World Wide Technologies. With 95% of its work from repeat clients, Kaemmerlen continues to evolve, offering expertise in low-voltage projects, data centers, and audio/visual technology. The company celebrated its 100th anniversary in October 2024.


Header image: Founder Thibault Casper (TC) Kaemmerlen flanked by two employees circa 1946. Image courtesy of Kaemmerlen Electric Co.

HSHS St. Elizabeth's Hospital expands to meet surge in demand

HSHS St. Elizabeth's Hospital expands to meet surge in demand

Header image: HSHS St. Elizabeth's Hospital located in O'Fallon, Ill., courtesy of HSHS St. Elizabeth's Hospital

Sealy & Co. renews 1.6M SF lease with World Wide Technology in Edwardsville

Sealy & Co. has secured a lease renewal for two buildings with World Wide Technology (WWT) at Lakeview Commerce Center II and III in Edwardsville, Ill., covering in excess of 1.6 million SF. WWT, the company’s largest tenant, has maintained a long-term relationship with Sealy.

Lakeview Commerce Center II, located at 3971 Lakeview Corporate Dr., comprises 539,877 SF and includes a variety of enhancements. The facility, which was delivered in 2006, features 29,900 SF of office and laboratory space, T5 specialty lighting, and generators for emergency backup.

Lakeview Commerce Center III, a distribution center located next door, encompasses the bulk of the square footage with 1,109,830 SF. Originally completed in 2008, it was expanded in 2015 to add more office space, custom trailer stalls, and enhanced security measures. This building also recently earned the BOMA 360 designation for its high standards in energy efficiency, safety, security, and tenant relations.

Both properties are ideally located in the Metro East industrial submarket of St. Louis, just west of Hwy. 111, with direct access to I-270 and downtown St. Louis only 20 miles down the road.

Negotiations for the renewal were led by Sealy’s Regional Director William Shagets, with support from Cushman & Wakefield’s Ed Lampitt and Matt Eastin.

The St. Louis industrial market continues to see strong leasing activity through the third quarter of 2024 with a vacancy rate of 4.7%, according to a CBRE report (St. Louis Industrial Figures Q3 2024). Leasing activity surpassed 1.2 million SF, up 24% from the previous quarter. While the Metro East submarket had the second-highest vacancy rate in the area just under 10%, it led the region in leasing activity with 414,000 SF for the quarter.


Header image: Lakeview Commerce Center puchased by Sealy & Co. in 2020 is located just 20 miles from downtown St. Louis in Edwardsville, Ill. Image courtesy of St. Louis Regional Freightway

STL women leaders in CRE offer insights and empower others by sharing journeys and challenges

STL women leaders in CRE offer insights and empower others by sharing journeys and challenges

Feature photos: Drew Edelstein, Lawrence Group

Forsythia on the Park: $36M luxury condominium development underway in Clayton

Forsythia on the Park: $36M luxury condominium development underway in Clayton

Street view of Forsythia on the Park, a four story, 38 luxury condo project currently being built at 8250 Forsyth between Maryland and Parkside in Downtown Clayton.

Ronald McDonald House plans to supersize in Forest Park Southeast

Ronald McDonald House plans to supersize in Forest Park Southeast

Featured renderings of Grove Ronald McDonald House, courtesy of Lawrence Group

Behind the scenes at iconic St. Louis outdoor theater

Behind the scenes at iconic St. Louis outdoor theater

Feature photo(s) courtesy Bingman Construction Company

Speakeasy-style bar tunnels beneath City Foundry STL

Speakeasy-style bar tunnels beneath City Foundry STL

Feature photo credit: Sam Fentress Photography

Mega developments redefine St. Louis region's landscape

Mega developments redefine St. Louis region's landscape

Feature photo credit: Drew Edelstein.

Why St. Louis? CCIM-STL panel illuminates appeal of Gateway to the West

The St. Louis region is in good shape and offers worthwhile opportunities for commercial real estate, according to speakers at a February 13 CCIM-STL meeting at the Meridien Hotel about “Why St. Louis?”

Jim Fredericks, partner in luncheon sponsor Armstrong Teasdale, set the tone for the program by saying, “I believe in St. Louis, and I believe in what we can do for St. Louis.”

Doug Rasmussen, founder and CEO of Steadfast City Economic & Community Partners, noted that his focus on site selection benefits from the interconnections among all 15 St. Louis counties, and that assumptions about the airport are not a big deal: “The lack of an airport hub isn’t that important,” he said. “We have parity in travel prices,” so business travelers have fewer concerns when planning trips.

The St. Louis region can “line up well in risk management,” Rasmussen said. “We can serve the globe from one location. We have diverse options for the supply chain. We have a reliable infrastructure, including weather. We have an industrial heritage and sites that can be redeveloped. We can provide a talent supply chain from the shop floor to the C-suite.”

The region does need more tech workers and residents in general, he noted.

“The challenge for real estate professionals is to think of St. Louis as unique and focus on what’s in our own backyard for all aspects of what a company might need,” Rasmussen said.

For Maggie Kost, chief attraction officer at Greater St. Louis, Inc., promoting St. Louis to potential new businesses is “truly a team sport.”

Her organization primarily focuses on companies in advanced manufacturing (automotive, aerospace, and food and beverage), agtech, bioscience and health, digital transformation, financial and business services, and geospatial. The span of industries and occupations is “an asset for spouses when [a business owner] is relocating here,” she said.

Kost and her team present St. Louis as “a place to start up, stand out, and stay.” St. Louisans “are hard on ourselves, and we shouldn’t be,” she added.

She noted that the metro St. Louis region is ranked as number one in the Mississippi River corridor. “We are putting St. Louis on the global stage,” she said. That’s due to the area’s “transport modal hub, great culture, affordable housing and minimal commutes,” among other qualities.

Commercial real estate professionals would benefit from thinking of Greater St. Louis, Inc. as “a resource and part of your team,” Kost said.

Robert (Bob) Millstone, president and founder of the The Millstone Company, outlined the ways that the Gateway South project, a 100-acre master-planned redevelopment along the riverfront, aims to enhance St. Louis as number one in construction innovation. It will be “a walkable, mixed-use downtown focused on cross-pollination,” Millstone said, at a total estimate cost of $1.2 billion.

Phase 1 is expected to be complete in two years, with work scheduled to begin in March, Millstone said — an impressive goal. It already has $200 million in incentives and $25 million in out-of-town investments, as well as “real local manufacturing companies that will anchor the project.”

Reflecting on the history of the area, “we’re excited about the next 100 years,” Millstone said.

Kost also noted that the St. Louis area’s colleges and universities contribute substantially to the region’s appeal to new and existing businesses and nonprofit organizations as “tremendously important for filling the talent pipeline and innovating.”

Millstone added that “we also have to keep tech training in mind”; not just area universities but also institutions like Rankin Tech and the offerings of the community college system.

Kost agreed: “A lot of people don’t realize there are a lot of community college programs for retraining. It’s all set up to address (business) needs. The community colleges and Rankin understand (what companies need).”

Another key to the region’s future, according to Rasmussen, will be promoting its “cool factor — making it an area that young people want to go to (and stay in). It’s mostly a matter of making (our advantages) known.”

Immigration trends also work in favor of St. Louis, panelists agreed. “It’s very important for us that St. Louis has always been really good at welcoming immigrants,” Kost said, while Rasmussen said that “my lens as a site selector is that St. Louis is not as well-known as we could be (in this respect) — it’s important to make (us) more of a landing place for new Americans.”

The same things that attract new companies and people to the area are a factor in retaining graduates and employees, Kost said.

Millstone identified the role of commercial real estate professionals as creating jobs for the future and convincing potential new businesses and residents that “this is a good place to live, work and play.” Being “ambassadors for the region” is also a vital role for the profession.

“Projects have to integrate with what leaders and the community want,” Millstone added.

That perspective fits with plans for the Greenway project, which Kost called “incredibly important in quality of life and an asset in connectivity and bridging the divide.” It can also be promoted as a tourist attraction, Rasmussen said.

The session wrapped up with perspectives on downtown. “Downtown is incredibly important,” Kost said. “We have locations (that are ideal for) industrial reuse, office space that is very affordable compared to other areas. We’re making sure that we have the tools for redeveloping spaces (so employees will want to come back to offices).”

The answer to “Why St. Louis?” comes down to recognizing that “we’re a region and we live and die as a region,” Millstone said. “St. Louis can be a success, downtown can be a success, but we have to invest.”

First Alert 4 unveils state-of-the-art production studio and headquarters

First Alert 4 unveils state-of-the-art production studio and headquarters

Keystone Construction Company partnered with Partners By Design. Cole & Associates, Barrett and Woodyard & Associates. NAI DESCO was the real estate broker for the purchase of the existing building and two-acre lot. Feature image courtesy of Keystone Construction Company.

St. Louis area chambers rally 600 colleagues for economic prosperity

St. Louis area chambers rally 600 colleagues for economic prosperity

Feature photo credit: MWM STL