CBRE's Colleen McPherson Roble shares state of 2021 healthcare market

Colleen McPherson Roble is a senior associate at CBRE and has over 20 years of experience in sales and leasing in the healthcare industry. More recently, she has focused on meeting the real estate needs of physician groups and investors. Colleen’s connections span nationwide and the relationships she has forged with physician tenants/building owners, investors and healthcare colleagues has led to marked increases in profitability and overall return on investments. Her leads originate from physician practices that lease or own their medical office space. She can be reached at colleen.mcpherson@cbre.com. Let’s get to know Colleen:

RT: What asset class in CRE do you focus on and why?

I have dedicated 20 years to the healthcare leasing and capital markets niche. I started in Phoenix in 2000 as the “office condo queen” and most of my clients were physician owners. As healthcare systems changed, many physician groups became employed by the hospitals. Hospital systems began monetizing medical office buildings to REITs and I adapted by working on sale/leasebacks and leasing for REIT landlords and medical practice tenants.

RT: What are market trends you are experiencing with your clients currently?

COVID-19 has impacted practices bottom line with lower patient visit volumes due to risk/reward concerns for elective procedures and routine appointments. Tele-health has increased tremendously this year, office waiting areas are spread out, patient testing prior to office visits has been implemented and numbers of visitors allowed with patients has been dialed back. I am pleased physicians will all be vaccinated first, as they must be commended for serving patients without skipping a beat even when there was the unknown risk of the COVID-19 virus.

RT: What do you see the local and national CRE rebound including?

We are currently offering a Pandemic Relief Solution for medical practices at the Welltower (real estate investment trust) portfolio of rent abatement for several months in 2021, as this will be with us awhile. With the low interest rates, a new party in the White House and other changes in healthcare we are seeing with reimbursements, I believe we are cycling back toward more physician groups working independently and considering purchasing their outpatient office spaces again.

RT: What have you done to adapt to the changes in CRE?

In order to succeed in healthcare real estate, you must be nimble because outpatient medical office situations are impacted by not only patient demand; but by hospital system strategic plans and capitalization and government. In the end, a medical tenant building is the most solid form of real estate investment, medical practices are stable and always going to be a demand service. From a marketing perspective, the current trend is toward virtual tours with tools such as Matterport and Zoom that are efficient, safer and easier for busy physicians to tour space.

RT: What challenges and opportunities are your main asset classes facing now?

COVOD-19 has posed the biggest challenge this year causing financial strain on medical practices not experienced leading to unheard of requests for rent abatement and reduction of suite size. On a positive note, the pandemic has brought about changes from air quality improvement in the office, to increased tele-health and technology implementation, to improved sanitary protection procedures making a medical office a safer place going forward.

Are you optimistic about the state of the market in Kansas City?

I am optimistic about the healthcare niche in Kansas City as the hospital systems are strong, people are staying in town, as work from home is a more acceptable practice. People are moving to Kansas City due to the better cost of living, again positively impacting patient volume. Once the country has been vaccinated in 2021, there will also be a pent-up demand for elective procedures and in person visits, which will also be positive for outpatient medical office buildings.

RT: Can you share any other current and future projections?

Lease rates will stay solid as they are tied to higher tenant improvement allowances required for medical office than regular office. Shorter term lease commitments may loom, as practices want to stay as nimble as possible as telehealth grows in popularity. Overall, I expect the outpatient medical office market to stabilize in 2021.

Superior Bowen announces new president

Superior Bowen has promoted Amanda Mohr to president of the company - the first president outside of the namesake since its inception seventy-three years ago.

Previous president and CEO, Trey Bowen, will remain CEO.

“Amanda has demonstrated an ability to partner with the team to drive results and facilitate continuous improvement. She brings a combination of intellectual curiosity, a can-do attitude, and a collaborative nature that fits well with us culturally,” said Bowen.

Mohr has almost 25 years of experience as a financial executive focused on delivering value through organic and acquisitive growth, improving financial and operational performance, and developing talent. Prior to joining Superior Bowen in early 2020, Mohr worked for Summit Materials, Inc. as a regional chief financial officer.

“I’m stepping into a role with a company that already has a culture of continuous improvement, a strong leadership team, and a long history of safely serving its customers and community. It’s a privilege to work alongside the Bowen family and I’m excited for the opportunity to build on the company’s momentum,” said Mohr.

Founded in 1948, Superior Bowen is one of the largest asphalt paving and sitework contractors in the Midwest.

Curry's Sweeney signals KC's Northland 'heating up'

Today's MWM Broker Spotlight features Dan Sweeney, a broker and property manager with Curry Real Estate Services.

MWM: Why did you decide to choose a career in commercial real estate?

Sweeney: I grew up with family in the real estate business, so I learned some things by osmosis. I started out in property maintenance and moved into property management taking care of condominium homes associations. In 2019, I made the transition to commercial property management and in 2020, began doing both brokerage and management.

MWM: What are market trends you are experiencing with your clients currently?

I am still seeing buyers and sellers willing to make deals happen. Interest rates being at historic lows are incentivizing buyers to lock in for the long term. With the growing demand in the trucking and related logistics-based groups, I am seeing an increased interest in my industrial properties as well.

MWM: What do you see the local and national CRE rebound including?

A health-safe workplace will be the new normal whatever the post COVID-19 environment looks like. Landlords and tenants will need to adjust to the new norms and create new ways to interact with each other and their clientele to succeed going forward.

MWM: What challenges and opportunities are your main asset classes facing now?

I see the same challenge everyone does – the stress on the retail / service sectors especially where in-person gathering is essential to business success. While we also are seeing changes in how companies make use of office settings vs WFH (working from home), that is somewhat offset by businesses wanting more space to make more space for their workers, with demand particularly acute among legal and financial service providers. And again, industrial opportunities have increased with demand from logistics support, transportation and manufacturing users.

MWM: Can you share any market projections for KC?

I believe the Kansas City commercial real estate market will bounce back given how diverse our industry base is, which shelters our community from major economic downturns. With the new airport, potential new data center coming to the region and the Northland in particular really could be heating up in the near future!




Largest online wellness shopping club in North America to invest $35.5 million in KC

To better serve its customers and speed up delivery of its world-class health and wellness products, Melaleuca plans to open a 508,000-SF distribution center and warehouse at 11401 N. Congress Avenue in KC’s Northland.

As a manufacturer and online retailer of over 450 exclusive health and wellness products, Melaleuca will invest at least $35.5 million into the facility and create more than 200 jobs within its first year of operation. Melaleuca expects the facility to be ready in early 2022 after completing an extensive retrofit of the plant formerly owned by Harley Davidson.

Since it was founded in September 1985, Melaleuca has grown into one of America’s largest online retailers, offering wellness products in the categories of nutrition, personal care, home cleaning and cosmetics. Much like Amazon, Melaleuca customers order online, and products are shipped directly to the customer’s home.

“Our products are being enthusiastically embraced throughout the world. Although Melaleuca has experienced periods of explosive growth over the years, consumers are flocking to Melaleuca now more than ever because they are concerned about their family’s overall health. They are searching for effective, safe, natural health and wellness products, which is Melaleuca’s specialty. When it comes to their health, people don’t want to take shortcuts, and they are relying on Melaleuca’s superior product line to enjoy healthier, more vibrant lives,” said Melaleuca CEO, Frank VanderSloot.

Melaleuca anticipates this new distribution center will not only speed up online delivery for customers throughout the Midwest, but also enable faster e-commerce shipping across the country.

In combination with its state-of-the-art distribution centers in Idaho Falls and Tennessee, Melaleuca is creating a logistics network so its products can reach the majority of its U.S.-based customers within two days of ordering.

“Melaleuca’s expansion into Kansas City, Missouri is significant for our community, and the new jobs created will help more Kansas Citians prosper through these challenging economic times,” said T’Risa McCord, interim president CEO of the Economic Development Corporation of Kansas City, Missouri.

“In the last 12 months, companies including Melaleuca, Inc. have selected the KC region to create more than $1 billion in capital investment and over 3,700 jobs,” said Tim Cowden, president and CEO of the Kansas City Area Development Council.

In early 2021, Melaleuca plans to hire plant administration and other leadership as the facility is being renovated. Candidates will be able to apply at MelaleucaJobs.com.

“The KC SmartPort team continues to position Kansas City’s advantages as a logistics hub including our region’s location, available workforce, community benefits and vertical readiness,” Cowden said.

Placemaking in a post-COVID world

As we wrap up the final weeks of 2020, I’m optimistic for the year ahead. Undoubtedly, COVID has disrupted the world, but the regions that continue to adapt and make the best of tough circumstances will see long-term success.

The Kansas City region is at a pivotal moment, and in 2021 it’s our opportunity to rise to the occasion. The impact of COVID hit big cities hard, serving as the push that many needed to say goodbye to sky-high costs and densely-packed living arrangements. When you can work from anywhere, why not somewhere that offers the same big-city amenities and more room to roam?

As companies evaluate office spaces, reprioritize benefits and continue to offer remote work options post-pandemic, traditional talent recruitment strategies will further morph into something new.

It’s no surprise that remote work has changed the placemaking game. In fact, due to the urban exodus, Kansas City has seen a 3.9% population inflow compared to last year during the same time period (April - August 2020).

What makes KC so attractive? You don’t have to think too hard to understand why we’re seeing an uptick of individuals from across the U.S. making their way to our region. KC Heartland offers high quality of life at a fraction of the hassle or cost. Not to mention, we’re consistently ranked as a top place to live and work. Check out a few of this year’s most relevant accolades:

No. 1 Best City for Remote Workers, Business Insider, March 2020

Great American City for Creatives, Thrillist, May 2020

Best Business Climate, Business Facilities, August 2020

These rankings, along with many others, help tell our region’s story. Moving forward, talent will care less about shallow work perks and more about what really matters, work/life integration. In a society where priorities have had to shift to accommodate the demands of employees’ personal and professional lives, regions that proactively elevate their diverse mix of lifestyle amenities, showcase the individuals who call their community home, and highlight the abundance of job opportunities will outpace their peers.

The growth and development of our region over the last several years has set the stage for KC to step up big in 2021. The KC Heartland campaign has been hard at work the past 12 months showcasing the best of our region to the world, and we’re looking forward to taking its efforts to the next level in 2021.

KC Heartland will continue to introduce or reintroduce the Kansas City region to individuals, and now also proactively share key content to help drive someone’s decision to relocate personally or for business.

At KCADC, we continue to add engaging content to our talent attraction toolkit. Our most recent sizzle video is all about making the choice to live and work in KC and our annual publication, KC Options magazine has readership in more than 80 countries.

Want to learn more or even help share the love? You can sign up to be a KC Heartland Ambassador to start spreading the KC message to your own networks. Selling our region is a team sport, after all.

Tim Cowden is the president and CEO of the Kansas City Area Development Council (KCADC). The organization serves the 18-county, two-state Kansas City area by marketing the region's business and lifestyle assets to companies around the world. Working closely with its two states, and 50-plus county and community partners, the region has attracted more than 60,000 new jobs over its 40-year history. KCADC also leads the efforts behind the KC Animal Health Corridor, KC SmartPort and TeamKC. | thinkKC.com